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A personal brand is the unique combination of skills, experience, and personality that you share with the world and it has been defined simply as what other people say about you when you are not in the room. At Words that Deliver, however, we believe that your brand is the story you tell the moment you show up and all before you utter a single word and that story begins with the story, you tell yourself. Our mission is to help you discover that story and unlock its value, develop the narrative and package and deliver your brand of awesome to the world.

We affectionately call it Your BS!

Whether you are an individual or a business you are here for one of two reasons:

1. You would like to find the value in your personal brand and discover the story that supports it so you can tell it effectively or
2. You already know your brand value and your story and just want to update it and give it’s delivery a little polish

While we may not know you personally (yet) there are a couple of things we do know about you:

1. You want to make a difference
2. You already have all the tools you need to stand out in the crowd

BOOK YOUR SPARK CALL

GETTING STARTED

Start from right where you are now. Let us hold your hand as you navigate your way around the various chapters of your life to craft or re-craft the perfect brand story that connects with the you on the inside so that you shine brightly on the outside positioning yourself for increased impact, influence and income.

We are here to encourage, support, inspire, inform and affirm you as you work towards your goals.

Our mission is simply to help you achieve yours.

Here are four important questions for you to consider:

1. What is a personal brand?
   Whether you choose to acknowledge it or not the truth is we all have one. Your brand is simply how you show up. Itʼs your calling card. Itʼs what youʼre known for and how people experience you. Essentially it’s about bringing who you are to what you do and how you do it. Personal Branding is taking control of the processes that affect how your personal brand is perceived and managing those processes strategically to help you achieve your goals.BOOK YOUR SPARK CALL

2. What is a personal brand story (BS)?
   Your BS is a complete picture of you made up of facts, feelings and interpretations blended into a compelling narrative to connect with and to be shared by others. It is the narrative tool that empowers you to share your personal brand with the world. It is told through your actions, your conversations, your circle of friends, the clothes you wear, etc. etc. and exists at the intersection of who you think you are and how other people see you.

3. What are the benefits of owning your personal brand and its story?
   The number one benefit from owning your personal brand story has to be the freedom and confidence you gain from:
   • Knowing who you are and what makes you tick
   • Understanding how others see you
   • Defining and valuing what you bring to the table
   • Exercising the freedom to just be you
   • Connecting with your target audience
   • Distinguishing yourself from the competition
   • Focusing your energy
   • Raising your profile and expanding your network
   • Increasing your career opportunities
   • At last, you can put those ugly bits to good use

4. I want to work on my personal brand and my BS (bet you never thought you’d say that) – how do I get started? 
   The best way to get started is to BOOK YOUR SPARK CALL and arrange a quick chat to see how Carole can help you.  She is waiting to hear from you.
   

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